Since the wii is in such high demands, the only way of getting your wii at retail price is to go early before the store opens to buy your wii. Most stores have the "one wii per family" policy so its unusual that one person will buy them all up. Even if they do, can you blame them since they can jack up the price on Ebay and make a nice profit?

I suggest you call up the retail stores that sell wii every week or so to see when they’ll get their next shipment and get there early. Only way you won’t get ripped off. Some small gaming stores have them too and you can try there as many people may not know much about them and will not shop there as much and so, you’ll have a better chance of getting one!

Bigger stores like Toys R Us gets huge shipments of wii when they come since they are such a large toy store. I think they’re your best bet. Good luck